The goal of this activity is to familiarize youths with the concepts of digital and social media marketing as important tools to ensure the success of a business venture. Youths will be introduced to Digital Marketing and the opportunities that can arise from it in the modern market. After the end of the activity, youths will have improved their ability to utilize the internet and social media in order to promote their businesses and/or themselves online. In addition, the teacher (youth worker) will attend the same course in order to provide the same training to youth groups formed in each participant country and help the trainees to better understand the content of the courses.